This short online version takes a quick look at what you can expect and how you should react in terms of what future and loyal followers are going to be expecting from you. Your best Instagram followers buy your product and service if you have managed to put forward a positive and convincing case study. They react quite positively if you have asserted yourself in terms of your visible and bold brand.
The most successful Instagram impressions are pretty much all positive. Instagram visitors tend to prefer this positivity over sensationalism and too much bad news. You may find this surprising, but, there you go. Also, how you project yourself towards your followers and future followers remains important. You respect them if you give them the impression that you respect yourself. Part of this respectability has a lot to do with how you treat yourself, and how you look after yourself.
If you are well-groomed in general, then you should have no difficulty in preparing yourself appropriately for an online presentation or a series of brightly colored slides. And in terms of propagating your product and/or service, you also need to make sure that you are not the dominant factor in these presentations. You want consumers to buy your product or service. They will not be able to do so if you have pretty much hidden it from them, both figuratively and literally.
It is a good idea to give them a balanced impression. The brand is the thing and it is going to be the first thing that your newly loyal clients are going to see when they switch into your platform. It must be a welcoming statement, trumpeting your product or cause. Not and never a litany of bad news, fake news and false impressions. It’s a good idea to just be yourself. You do not need to pretend to be someone else that you can never be.
Human nature is delicate, sensitive and fickle. It does not tend to look favorably on false impressions. Make a good first impression and you get to live the idiom that first impressions last. And that is what you want. You want to leave an indelible impression on your clients’ mind. The things you do to keep them with you throughout needs to be quite regular. It is not a one-off ad campaign, once past, soon forgotten.
You have to be persistent. Keep on reminding them to check in tomorrow and come back for more of the same or something surprisingly new, preferably pleasantly surprising. When communicating with your followers via video, always project yourself positively. Always smile at appropriate moments in order to emphasize a good point about your business, your service or something about yourself.
It is not a good idea to put on a plastic smile. They will know you do not really mean what you say. It just does not convince. Tell no lies and do not stutter.